Vinnie Hoover

Vinnie Hoover makes underground rap that feels like a late-night film you weren’t supposed to find. Dark production, dusty drums and understated vocals create the backdrop for sharp observations, vivid storytelling and unpredictable turns. His influences stretch from the rawness of Mobb Deep and Nas to the modern underground sensibilities of Griselda and The Alchemist.

But Hoover’s appeal lies beyond his influences. His music has its own language — strange, dry, gritty and occasionally surreal. Every track adds another piece to an expanding universe of characters and situations, giving his catalogue a sense of continuity without sacrificing spontaneity. It’s rap with atmosphere, personality and a little danger around the edges.